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DNA

The values and spirit driving UMBRAGROUP’s actions

UMBRAGROUP’s DNA is its very spirit, the beating heart central to the brand that governs the decisions and actions. Our values, mission, and vision are the elements that shape UMBRAGROUP's identity, the factors that make the Group unique in the way it creates value for the customer.

These elements direct all the UMBRAGROUP's team members to the goal it's pursuing and how to achieve it through the values that guide the conduct and cement into a single, large team working alongside the partners. 

They form the map that tracks the evolution of the UMBRAGROUP brand, touching on the people, the relationships, and the passion involved in seeking innovative solutions for the partners and the reference market. 

With one goal: to be FIRST!

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